SEO audit
WordPress Technical Audits, AI Visibility & GEO Strategy
I help businesses understand why their website is underperforming in search, in AI-powered results, and in real user experience — and what to fix first.
My approach is technical first, strategic second.
I work across WordPress, databases, server setup, DNS, caching, structured data, and content signals, so I can identify whether the problem is coming from the platform, the configuration, the content, or the site architecture.
If your site has been worked on by multiple teams, or if the results don’t match the effort already invested, the best next step is not guessing — it’s diagnosing the system properly.
What I Do
My Services
I offer two connected services designed to optimize your digital presence:
1. Technical Diagnostic Audit
A focused review of the site’s current technical state, complete with screenshots, notes, and a clear explanation of what is happening and why.
Who it’s for: This is for websites that need absolute clarity before any deeper SEO or GEO strategy is built.
2. Strategic SEO/GEO Audit & 3-Month Roadmap
A broader strategic audit that connects technical SEO, search visibility, AI visibility, and semantic structure into one practical action plan.
Who it’s for: This is designed for businesses that want to grow in both traditional search and AI-generated discovery surfaces such as Google AI Overviews, ChatGPT, Gemini, and other LLM-driven results.
Comprehensive Technical Diagnostic for WordPress
This audit is a diagnostic layer, not a basic automated report.
It focuses on the current technical reality of the site and identifies the issues that are actually affecting visibility, crawlability, indexing, and performance.
What’s Included
– Crawlability and indexation review
– robots.txt and sitemap review
– canonical, noindex, and indexing signals check
– Technical Response Code Analysis (4xx, 429, 5xx levels)
– broken internal links and response code patterns
– metadata baseline review
– missing or duplicated title tags and meta descriptions
– alt text and image attribute review
– internal linking and site architecture review
– structured data / schema basics
– Core Web Vitals and performance snapshot
– WordPress caching and configuration checks
– server / DNS / hosting / plugin-layer observations when relevant
What You Get
– A structured document with screenshots and commentary
– Clear priorities: what should be fixed first
– A practical explanation of the main bottlenecks
– A short list of next actions based on business impact
Best For
– WordPress websites with technical issues
– sites that have already been audited before
– projects with crawl errors, 429s, or unstable performance
– websites with missing metadata or weak technical foundations
– businesses that need clarity before investing in broader SEO work
Strategic SEO/GEO Audit & 3-Month Roadmap
Once the technical baseline is clear, the next step is strategy.
This audit is designed for the AI-first search landscape, where visibility is not only about ranking in Google, but also about being understood, trusted, and surfaced by AI systems.
What’s Included
Extended Technical SEO Review
I revisit the technical foundation from a strategic perspective, focusing on what affects search visibility, crawl efficiency, and content discoverability.
AI Visibility Analysis
I assess how your brand is likely perceived by AI systems, such as:
– Google AI Overviews
– ChatGPT
– Gemini
– other LLM-based search and answer tools
The goal is to understand what helps or blocks your visibility in AI-generated answers.
Competitor & SERP Analysis
I review:
– who currently owns your main search space
– what content types are ranking
– which formats and entities are being rewarded
– where your realistic entry points are
Semantic Core & Entity Strategy
I map the topics, entities, and search intent clusters that should support your authority in both Google and AI search.
UX/UI & Commercial Factors
I review trust signals, clarity, navigation, and conversion-related elements that influence how both users and search systems interpret the site.
Internal Linking for AI Discoverability
I look at how your content architecture supports topical authority and machine readability.
Basic On-Page SEO Review
I assess:
– headings
– metadata
– page structure
– content hierarchy
– topical coverage
3-Month Action Plan
You receive a prioritized roadmap that shows:
– what to do first
– what can wait
– what will produce the fastest impact
– what builds long-term visibility
What You Get
– A strategic report
– Priority recommendations
– A roadmap for the next 3 months
– A clear view of how to improve visibility in search and AI answers
Best For
– businesses ready to grow beyond technical fixes
– brands that want AI visibility and GEO/AEO readiness
– sites with existing traffic but weak strategic positioning
– companies that want a content and search roadmap with clear priorities
Why a Technical-First Approach is Essential for AI Search
Most websites do not fail because of one single issue.
They usually have a mix of:
– technical constraints
– unclear indexing signals
– weak metadata
– poor site structure
– low semantic coverage
– missing trust signals
– content that is not aligned with how modern search systems interpret meaning
That is why I start with diagnosis first and strategy second.
If the technical foundation is unstable, even good content will underperform.
If the site structure is unclear, AI systems may not interpret your brand correctly.
If the semantic signals are weak, your site may not be selected for AI-generated answers.
My work is designed to solve those problems in the right order.
My Background: Technical Integration & Strategy
I work primarily with WordPress. Because I build and implement websites myself, my background allows me to look beyond standard SEO plugins. I analyze how your WordPress setup, server environment, and database performance collectively impact your search visibility.
This systematic approach ensures we identify structural constraints that automated tools often miss:
- Infrastructure: Server settings, DNS records, and hosting environment.
- Performance: Caching logic, database efficiency, and Core Web Vitals.
- Architecture: Site structure, internal linking, and technical SEO layers.
I don’t just look at surface-level symptoms — I identify the actual system behavior behind them.
Case Studies & Proven Results
1. Full-Stack E-commerce (WordPress & WooCommerce)
Comprehensive build including store development, server configuration, and database optimization.
- The Challenge: Building a scalable system from the ground up to handle high competition and complex product data.
- Result: Within 2 months of launch, the project achieved a 23% increase in CTR.
- Impact: This result came from combining technical fixes, semantic structure, and search visibility optimization within the first two months after launch.
2. Legal Services Website (UK – Wix Environment)
Performance optimization within a highly constrained and restricted CMS.
- The Challenge: Improving speed and visibility without full access to the server infrastructure or database.
- The Result: Significant laboratory and field data improvements:
- Performance Score: 76 → 97
- LCP (Largest Contentful Paint): 3.5s → 1.0s
- TBT (Total Blocking Time): 150ms → 80ms
- Impact: Performance improvements were achieved through technical optimization within the limits of the CMS environment. This demonstrates the ability to work within system constraints and still produce clear, measurable outcomes for the business.
If your site has technical issues, unclear visibility, or inconsistent performance, I can help identify the real bottlenecks first.
SEO Audit Ideal If You Need
– a technical SEO specialist for WordPress
– a clear diagnostic before investing in fixes
– SEO and GEO strategy for AI visibility
– a practical roadmap instead of vague recommendations
– someone who understands both technical systems and search strategy
How the Audit & Strategy Process Works
Step 1: Diagnostic review
I review the current setup and identify the main constraints.
Step 2: Strategic analysis
I analyze search visibility, AI visibility, competitors, and semantic opportunities.
Step 3: Roadmap
You receive a prioritized action plan that shows what matters most and what to do next.
How much does a Professional Technical SEO Audit cost?
The cost of a technical diagnostic or a strategic roadmap depends on the total time required to analyze your site’s architecture, technical constraints, and competitive landscape.
My pricing is based on a transparent hourly rate:
- Europe & Lithuania: from €40/hour
- USA & Global: from €70/hour
Estimated project scope:
- Technical Diagnostic Audit: Typically takes 5–8 hours and covers site architecture, crawlability, indexation, response codes, metadata, internal linking, and performance.
- Strategic SEO/GEO Audit & 3-Month Roadmap: Typically takes 12–25+ hours depending on site size, technical complexity, and niche competition. This includes AI visibility, competitor analysis, semantic structure, and growth roadmap development.
Every project is unique. For websites with complex infrastructure issues — such as persistent 3xx/4xx/5xx errors or large-scale WooCommerce databases — I provide a more precise time estimate after an initial review of the setup.
For larger projects, I can provide a custom project estimate after the diagnostic review.
Frequently Asked Questions (FAQ)
Is this just an SEO audit?
No. It combines technical SEO, AI visibility, semantic strategy, and GEO/AEO thinking.
Do you work only with WordPress?
WordPress is my main focus, but I can also work with other CMS setups depending on the project.
Do you provide implementation?
Yes, if needed. I can either deliver the audit and roadmap or continue into technical fixes.